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Reviewing the performance of employees provide considerable benefits to organisations. However, skipping performance review or poor implementation of performance management programs lead to detrimental organizational outcomes. Let’s understand the domain, its process and implementation in depth. What is a performance review? A...

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by Satish Kumar | Mar 16,2018 | Tags : Business Management

Brand equity, you must have heard the term a lot on your business journey, but do you understand what it means and why it is important for your business to build brand equity? Essentially, brand equity is the key to success and growth for any business. Let’s discuss the term in detail today and see how you can expand the architecture of your...

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by Nupur Bhatia | Mar 07,2018 | Tags : Business Management

Entrepreneur - a buzz word that epitomises power and independence, almost everyone wants to become one, and almost everyone is overwhelmed by it. You got to give more and more and more. It seems like a song played over and over again for many years. Firstly, becoming an entrepreneur is only a matter of choice. Living a life of an entrepreneur...

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by TRIDIV DAS | Feb 28,2018 | Tags : Business Management